The Story of Trishula Capital

Trishula Capital was launched around a fairly simple observation:

Capital decisions and capital transactions aren't the same thing.

A business deciding to raise capital is making one decision. Deciding what that capital should be used for is another.

How much should we raise? What form should it take? Should we bring in an investor, take on debt, or sell a stake? And once the capital is available, should we build, acquire, expand now, or wait?

These decisions are connected. But the market often treats them separately.

One advisor helps you raise the money. Another helps you find the acquisition. Another helps structure the financing. Each may be very good at what they do. But each also has a transaction they are there to complete.

We realised there was a different role to play.

An advisor whose job comes before the transaction — whose mandate is to help management make the capital decision itself.

Trishula works with businesses on that decision. We evaluate the alternatives, structure the options, and advise management on what we believe it should do — including whether it should do anything at all.

Because we're paid a fixed mandate fee rather than a transaction fee, “don't do the deal” is a perfectly valid answer.

That's the difference.

We're not here to find a transaction and make it fit the business.

We're here to understand the business, make the capital decision, and then — if a transaction is the right answer — help make it happen.

Paid for the advice, not the transaction.

ArthaVeda - Trishula

Capital’s

Playbook

Capital Sourcing‍ ‍-

  1. Cost of Capital - The money you use isn't free. It comes with a price, even if nobody states it upfront.

  2. Duration of Capital - The money you use doesn't last forever. Few think about how long it's actually meant to last.‍ ‍

  3. Capital Control - Having the money doesn't mean it's fully yours to use. Most capital comes with conditions attached.

Capital Allocation -

  1. Favourable Odds - Some situations are simply more likely to go well than others, and you can usually tell before you commit — the way a good location makes a house a safer bet.

  2. Asymmetric Payoff - The best decisions risk a little to gain a lot — not the other way around.

  3. Position Sizing - A great opportunity, sized too small, barely matters. A bad one, sized too big, can end you.